Oracle 1Z0-1032-21 시험 개요:

Oracle 1Z0-1032-21 시험 요강 주제:

최신 Oracle Responsys Marketing Platform Cloud Service 1Z0-1032-21 무료샘플문제

1. Your customer needs to capture information about subscribers that clicked on links categorized as blue eyeglasses products, so that they can then send them a follow-up promotional email.
How can you configure this in Responsys?

A) In the Link Table screen, open the Categories Designer window. Use the categories designer; create a blue glasses object that can be associated with all the link tables in Responsys and assign it to all current campaigns. You can use this link category in creating a filter definition.
B) In the HTML of all campaign assets, the <a href> tag must use the ATR attribute inside the tag. The value of the attribute can be a value that will define that the link is meant for blue eyeglasses. In Responsys, use the link evaluator and enter the value of the attribute.
C) In Message Designer, click the Link tracking button. You can create a link object for blue glasses.
Apply this object to all open programs that use current campaigns.
D) In the Account Management screen, select Set link tracking preferences and create a link category for blue eyeglasses. Set this category in link tables for any link regarding blue eyeglasses. You can use this link category in creating a filter definition.

2. You are asked to troubleshoot a dynamic campaign that is not inserting content correctly for VIP subscribers.
You learn that VIP subscribers who have spent more than $3,000 are not receiving messages with the proper promotional code associated with their status level. The amount of money a subscriber has spent is stored in the AMT_PURCHASES attribute as number data type. The set of rules is as follows:
- Rule 1: AMT_PURCHASES Greater than 100
- Rule 2: AMT_PURCHASES Greater than 1000
- Rule 3: AMT_PURCHASES Greater than 3000
Identify the solution.

A) Responsys executes rules in sequential order, so any subscriber with more than $100 in spending will have the content inserted associated with the first rule and the rest of the rules will never be resolved.
Either the order of the rules should be reversed or the conditional logic should bechanged to use different operators.
B) Responsys requires that the money data type be assigned, because it doesn't support the number data type to be used for monetary values.
C) Responsys can't execute rule sets for a dynamic region without a default conditional rule that initializes the rule set to zero. You will need to create the following rule to fix this issue:1. Default Rule 0:
AMT_PURCHASES Equals 0
D) The rule set should be changed:1. Rule 1: AMT_PURCHASES Greater than or equal to 1002. Rule 2:
AMT_PURCHASES Greater than or equal to 10003. Rule 3: AMT_PURCHASES Greater than or equal to 3000

3. Which three actions will change the EMAIL_PERMISSION_STATUS_ column for a prole list contact from opt-in toopt-out? (Choose three.)

A) Recipient selects a Reply-to unsubscribe in a promotional email.
B) Recipient registers a SPAM complaint for an email.
C) Use Set Data in a Responsys Program to change the EMAIL_PERMISSION_STATUS_ column in a profile list record from I to O.
D) Recipient deletes a promotional email from the inbox.
E) Recipient inbox is full, so the promotional email is rejected by the server.

4. In RPL, how do you reference a value in a data source?

A) data_source_alias.filed_name_alias
B) fieldname
C) data_source.field_name
D) project_name.field_name

5. A subscriber opens an email with Conversion Tracking on, clicks a link, but does not purchase. The next day, this subscriberreceives a second email with Conversion Tracking on with a follow-up offer, clicks a link, but still does not purchase. The subscriber bookmarks the URL, and on the third day, returns to the webpage and finally makes a purchase.
Assuming the conversion cookie is not deleted, how will the transaction be tracked or attributed?

A) The purchase transaction is attributed to the first campaign that the recipient opened and clicked.
B) The purchase transaction is attributed to both email campaigns.
C) The purchase transaction is attributed to the second campaign (most recent) that the recipient opened and clicked.
D) Because the final purchase was made by a visit directly to the webpage, the purchase isconsidered a web transaction and no email attribution is registered.

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